What is an essential function of the publicity coordinator related to the audience?

The essential function of a publicity coordinator related to the audience revolves around attracting interest and increasing ticket sales. This role typically involves creating marketing strategies and promotional materials to engage potential attendees, highlighting what makes the show unique and worth seeing. By effectively communicating themes, casting, and exciting elements of the production, the publicity coordinator plays a pivotal role in building hype and drawing the audience in, ultimately affecting the financial success of the show through ticket sales.

While coordinating audience feedback or creating schedules could be components of the broader production process, they do not center on the direct interaction with the audience in terms of marketing and audience-building strategies. Enhancing stage setup is crucial for the performance itself but is more concerned with the technical aspects rather than the audience engagement that is critical for sales and turnout. Therefore, the focus on attracting interest and promoting ticket sales is what delineates the core responsibility of a publicity coordinator in relation to the audience.